BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Efficiency First California - ECPv6.8.2.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Efficiency First California
X-ORIGINAL-URL:https://efficiencyfirstca.org
X-WR-CALDESC:Events for Efficiency First California
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20250309T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20251102T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250108T140000
DTEND;TZID=America/Los_Angeles:20250108T150000
DTSTAMP:20260329T102203
CREATED:20250107T024417Z
LAST-MODIFIED:20250107T024417Z
UID:65601-1736344800-1736348400@efficiencyfirstca.org
SUMMARY:Marketing Budgets in 2025: What High Performance Contractors Need to Know
DESCRIPTION:The most successful high performance contractors are consistently reevaluating their marketing strategies. Two of the most important questions that home performance\, HVAC\, and solar contractors are asking in early 2025 are\, “What type of marketing will help me grow my business this year?” and “How much of my budget should I be spending on marketing?” On Wednesday\, January 8\, at 5 pm ET\, Energy Circle CEO and Founder Peter Troast will be kicking off the new year with his thoughts on effective marketing in 2025\, including a look at what you should be spending to be competitive\, the impact of marketing spend in a down economy\, changes in marketing tactic costs\, and the shift in importance towards demand creation marketing.
URL:https://efficiencyfirstca.org/event/marketing-budgets-in-2025-what-high-performance-contractors-need-to-know/
LOCATION:Online
CATEGORIES:Energy Circle
END:VEVENT
END:VCALENDAR