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A family of four with a baby on its way in front of their home

If you figure out who your best home performance customer is, you can target your marketing and sales to get them. The key is to keep it simple and focused.

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Google Home Service Ads for HVAc contractors in Bay Area

Google has been testing a new product in the Bay Area, called Google Home Services Ads (HSAs). Recent updates are bad news energy efficiency contractors.

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